Viktoriia started VI•RO Products with a $70 candle-making course and $30 worth of supplies. Today, her home fragrance brand offers candles and diffusers alongside sold-out creative workshops, while Little Rock labels, hang tags, and thank-you cards help make every product feel ready to gift.
"I moved to Canada from Ukraine with big dreams and, honestly, very little idea of what those dreams looked like yet. What I did know was that I wanted my new home to smell amazing. So I bought a $70 candle-making course and $30 worth of wax and fragrance oils from Amazon, and started experimenting in my kitchen.
That was two and a half years ago. What began as pure curiosity has grown into a small-batch home fragrance brand - soy candles, reed diffusers, and car diffusers -built from the ground up, one scent at a time.
But VI•RO became something bigger than products. I now run candle-making and reed diffuser workshops for women who are craving creativity, connection, and a valid excuse to not do laundry for two hours. Over 50 sold-out sessions later, I can confidently say: the candles are great. The community is better.
Presentation has always mattered to me. Every product that leaves my hands should feel like a gift. That’s why I trust Little Rock Printing with my Thank You cards, product labels, and hang tags. The details make the difference.
I also use AI tools to support my content, design, and marketing. When you’re building a brand solo, you work smart.
From $100 and a kitchen experiment to retail stores, workshops, and expansion across Canada - it’s been quite a ride.
Want to follow along? Visit viroproducts.ca or find me on Instagram at @vi.ro.candles."
Viktoriia
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