Lash Boss stickers created and printed at Little Rock

What to Do With Your Stickers: 100 Unique Ideas for Maximum Brand Visibility

Brian Kroeker

April 3, 2025

Summary:

  • Stickers are a versatile and cost-effective marketing tool and can turn any surface into an advertisement. There are many ways to use them to maximize your brand’s visibility.
  • Choose from classic sticker placements like water bottles, laptops or notebooks, or find an unconventional location like restroom mirrors, light switches and gas pump handles.
  • There are industry-specific locations that can benefit from stickers like gyms, concert venues, restaurants and more. You can use stickers just about anywhere—from inside your home to around your community.
  • When you place your sticker order with Little Rock, choose from one of 3 vinyl material options. You can also place multiple custom sticker designs in the same order. We’re here to help bring your stickers to life.

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Stickers are one of the most versatile and cost-effective marketing tools available. Whether you’re running a business, promoting an event, or building a personal brand, stickers can turn any surface into an advertisement.

Beyond the typical laptop and water bottle placements, there are countless ways to maximize your brand’s visibility. Here are 100 unique placement ideas to help you get the most mileage out of your stickers.

See Also:

Man typing on a laptop at a table

Classic Sticker Placements

There are a number of high-traffic areas where a sticker can be utilized. Your customers will most often place a sticker on something they value in their everyday life. Here are some examples:

  1. Laptops: A staple for students, professionals and remote workers.
  2. Water bottles: Seen at gyms, offices and outdoor adventures.
  3. Car bumpers: A mobile billboard for your brand. These stickers would need to be made out of extra-sticky permanent vinyl.
  4. Phone cases: Always in hand and highly visible.
  5. Notebooks: Great for students, artists, writers and office professionals.
  6. Skateboards: Popular among younger, more active demographics.
  7. Helmets: Cyclists and skaters can carry your brand everywhere they go.
  8. Backpacks: Perfect for travelers, commuters and students.
  9. Guitar cases: A hit among musicians and music lovers.
  10. Tablet covers: Similar to laptops, seen in professional and casual settings.

Unconventional Sticker Placements

Think outside the box to make your stickers stand out in unexpected places. Some of our favourite options include:

  1. Event swag bags: Surprise attendees with your branded stickers.
  2. Product packaging: Adds a personal touch and reinforces your brand.
  3. Restroom mirrors: Unexpected but attention-grabbing.
  4. Coffee shop counters: Place them where customers are waiting for their order.
  5. Gas pump handles: Allows people to spot your brand while filling up.
  6. Locker rooms: Ideal for fitness brands and health-conscious audiences.
  7. Store checkout areas: Customers can engage with your stickers while making purchases.
  8. Elevator buttons: Can be seen by everyone using the elevator.
  9. Hotel room key cards: A great way to engage travelers.
  10. Light switches: Will be noticed multiple times a day.
Worker holding a food delivery bag

Industry-Specific Sticker Placements

We touched on a few industry-related sticker options, but here are a few more ideas broken down per industry.

Fitness & Wellness

  1. Gym equipment: Weights, treadmills and other workout machines.
  2. Yoga mats: Subtle branding that aligns with wellness brands.
  3. Water fountains: Seen by everyone hydrating at the gym.
  4. Spa waiting rooms: Relaxing environments can create a positive association with your brand.
  5. Spin bikes: Great for cycling studios and fitness enthusiasts.

Music & Entertainment

  1. Festival stages: Big, bold branding can grab the attention of a crowd.
  2. DJ booths: Perfect for club and music events.
  3. Stage equipment: Keep your brand in the hands of every band member and worker.
  4. Vinyl record sleeves: A unique way to brand collector’s items.
  5. Ticket booths: Every event-goer can see it.

Office Spaces

  1. Co-working spaces: High visibility among entrepreneurs.
  2. Conference badges: Personal and interactive branding.
  3. Office supply cabinets: Keep them at eye level for people grabbing new supplies.
  4. Water coolers or break rooms: Place these in an area where people gather to chat.
  5. Conference room doors: A subtle way to brand a workspace.

Food & Beverage Brands

  1. Restaurant to-go bags: Even small packaging stickers can make an impact.
  2. Coffee cup sleeves: Brand awareness and protection working hand in hand.
  3. Brewery tap handles: A great way to market your brand to beer enthusiasts.
  4. Farmers’ market booths: Ideal place for a sustainable, recycled sticker material.
  5. Ice cream truck windows: Ice cream for the kids, brand awareness for the adults.

Home Sticker Placements

Many people will use stickers to decorate items around their home. This allows customers to keep your business at the top of their mind while doing everyday activities.

  1. Fridge doors: Visibility with each open and close.
  2. Mirrors in homes: A highly-visible spot for a sticker.
  3. TV remotes: Best for smaller stickers on the back.
  4. Toolboxes: Great for showcasing houseware brands.
  5. Filing cabinets: A nice way to spruce up an otherwise plain space.
  6. Lunchboxes: Let your kids jazz up their lunchbox.
  7. Baby strollers: A fun, interactive option for your baby.
  8. Closet door: So many ways to express your personality.
  9. Playroom toy chests: A perfect place to showcase a brand your kids love.
  10. Pet food containers: Show off your favourite pet food brand.
Colourful ice cream and lemon stickers for summer

Seasonal & Celebration Sticker Placements

Another great opportunity to use a sticker is during a holiday or celebration. Your customers have endless options on where they can be applied, but here are some of our favourite ideas:

  1. Halloween trick-or-treat bags: Good opportunity for neighborhood exposure.
  2. Holiday gift wrap or gift tags: Spread a little cheer with a sweet sticker.
  3. Valentine’s Day cards: Customers can show their favourite brand some love.
  4. Easter egg hunts: Put a sticker inside a plastic egg.
  5. Graduation caps: Use stickers as a decoration.

Eco-Friendly & Sustainable Sticker Placements

One of the best ways to encourage sustainability while promoting your brand is by placing stickers on recycled or eco-friendly products. Take it one step further by using stickers made of recycled material.

  1. Reusable bags: Tote bags, shopping bags or drawstring bags.
  2. Water fountain stations: Rehydrate and reach an audience.
  3. Flower pots: A great space to decorate. 
  4. Electric vehicle charging stations: Capture the attention of every EV driver.
  5. Compost bins in community gardens: Plant-inspired stickers would make a great addition.

Interactive Sticker Placements

Beyond brand awareness, your stickers can also be fun and engaging for your audience. There are a number of ways to have your customers interact with your stickers.

  1. Scratch-offs: A great marketing tool encouraging customers to return to your business to claim their prize.
  2. Craft stickers: Ask your customers to build something using your branded stickers.
  3. Collectible sticker series: Challenge your customers to buy certain products to collect them all.
  4. Hidden stickers: Hide stickers around your office or building for customers to find.
  5. Loyalty program rewards: A neat perk that long-term customers can enjoy.

Charitable & Community-Based Sticker Placements

Stickers can also be used to help support a cause or reach the community while promoting your brand.

  1. Fundraiser thank-you gifts: Include a sticker on or inside your swag bag.
  2. Charity events: Hand out stickers to everyone who stops by your event.
  3. Community bulletin boards: A great way to expand your community reach.
  4. School supply drives: Drop a sticker inside every backpack or pencil bag.
  5. Local artists: Support artists by featuring their designs on branded stickers.
Customer scanning a QR code on a counter

Digital & Social Media Integration

In the world of social media, you can find ways to merge your print marketing (like stickers) with your online presence.

  1. Social media: Create a sticker with a QR code linking to your social media page.
  2. Online contests: Encourage customers to participate in a contest to win a sticker.
  3. Tagging: Challenge customers to tag your brand in a photo of where they placed their sticker.
  4. Influencer hotspots: Place your stickers where influencers are known to hang out.
  5. Hashtag: Create a custom hashtag printed on stickers to track engagement.

Collaborative & Co-Branded Opportunities

To expand your audience reach, consider partnering with other brands. It’s a win-win for both companies and consumers love seeing a collab of their favourite brands.

  1. Cross-promotions: Team up with local businesses and swap stickers with each other for extra exposure.
  2. Influencers: Partner with influencers to use your stickers on their personal items.
  3. Subscription boxes: Place a sticker inside a monthly subscription box.
  4. Co-branded packaging: Work with another company to use both brand’s stickers on the packaging.
  5. Artist collaborations: Partner with artists for a limited-edition sticker.

Experimental & Cutting-Edge Uses

The design of your sticker can be as simple or bold as you’d like it, but we love these sticker ideas that push the boundaries.

  1. Glow-in-the-dark: Create a unique sticker to use in nightlife venues.
  2. Holographic: A futuristic-looking option.
  3. Special ink: Use stickers with heat-sensitive ink to change when warmed in a coffee cup.
  4. Temporary tattoo: Turn your sticker into a fun project.
  5. NFC chips: Embed your sticker with an NFC chip to easily pair devices and transfer data.
Die cut stickers printed by Little Rock Printing

Bring Your Sticker Ideas to Life With Little Rock

As you can see, stickers aren’t just for decoration—they can help increase brand awareness in creative ways. Whether you’re placing stickers in common, high-traffic areas or maybe somewhere unconventional, you can maximize exposure and engagement with your target audience. Be sure to consider your audience’s behaviours and interests before deciding how and where to use your stickers.

When you’re ready to order your stickers through Little Rock, choose from one of three vinyl sticker options: permanent, removable and high-tack permanent. You can also order multiple custom sticker designs in the same order, just send your separate design files to [email protected]. For any questions about our custom stickers or any other print products we offer, contact the Little Rock Printing experts.

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